A small studio that designs apparel lines, builds the operations software behind them, and ships tools for the communities around them.
No client roster, no case studies — just the kinds of work that fill our days.
Women's and family clothing lines — concept, sourcing and production through to the racks.
Operations systems for wholesale: orders, inventory, invoicing, accounting, team email — one place instead of six.
Assistants and small automations wired into the tools a team already uses, doing the repetitive parts of the day.
Software for the people who run a community week to week — scheduling, dues, and the small stuff that keeps it running.
Tools built around the Hebrew calendar and family life — yahrzeits, occasions, and keeping a family's history in one place.
From a rough idea to a first working version — we like being the first ones building it.
A working tool a team actually uses beats a polished deck every time.
Orders, inventory, invoicing and messaging belong in the same place.
A brand and the software that runs it are built by the same hands.
Fewer moving parts means fewer things that break at the worst time.
Began on the retail and production side of women's and family clothing.
Built the first version of our own operations software to run the business itself.
Turned community and operations tools into things other people could use too.
A small studio, still building the tools it uses every day.
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